About us
At Ethereal Collective, Our jewelry is inspired by nature and crystals with celestial and ethereal themes. We specialize in pieces that offer the benefits of crystal healing combined with our signature fidget jewellery, designed to bring both beauty and balance.
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Our core values are rooted in a commitment to providing high-quality craftsmanship and affordability. We pride ourselves on creating non-tarnish jewellery that stands the test of time, achieved through regular testing and sourcing only from trusted suppliers.
Our core values are rooted in a commitment to providing high-quality craftsmanship and affordability. We pride ourselves on creating non-tarnish jewellery that stands the test of time, achieved through regular testing and sourcing only from trusted suppliers.
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As part of our dedication to the planet, we strive to be as eco-conscious and sustainable as possible. We use recyclable mailing bags and cardboard packaging, ensuring that all materials are either reused or recyclable, helping to reduce our environmental footprint.
As part of our dedication to the planet, we strive to be as eco-conscious and sustainable as possible. We use recyclable mailing bags and cardboard packaging, ensuring that all materials are either reused or recyclable, helping to reduce our environmental footprint.
About Me
I’m Elin, the creator behind the brand. What started as a hobby has grown into something I’m so proud of today! My journey began in 2016 when I started wire-wrapping crystals while studying at university. It started off as a way to make my own jewellery and have a creative outlet. I was encouraged to list my creations on Etsy, and so, along came my first order - all the way from the U.S., which felt surreal! It was amazing to know that someone across the world appreciated my jewellery.
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What began as a small Etsy shop evolved significantly during the 2019 lockdown. With more time to focus, I expanded my collection and began listing more pieces. As restrictions lifted, I also began selling at local craft markets and loved it. I’m still at markets around South Wales today, and I love meeting new people who stop by to browse or make a purchase. Not long ago, I reached over 5,000 sales on Etsy—an achievement I never imagined possible!
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In January 2024, my fiancé Conor and I welcomed our beautiful baby boy into the world. During maternity leave, I took a brief step back from jewellery-making, but it became clear to me that creating is what I truly love to do. My son has inspired me to grow, and I’ve recently rebranded from 'Elin Elizabeth' to 'Ethereal Collective' to better reflect the vision I have for my brand. Along with this rebrand, I launched this website—something I’ve dreamt of for a long time.
In January 2024, my fiancé Conor and I welcomed our beautiful baby boy into the world. During maternity leave, I took a brief step back from jewellery-making, but it became clear to me that creating is what I truly love to do. My son has inspired me to grow, and I’ve recently rebranded from 'Elin Elizabeth' to 'Ethereal Collective' to better reflect the vision I have for my brand. Along with this rebrand, I launched this website—something I’ve dreamt of for a long time.
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Though I often refer to 'Ethereal Collective' as "we," it’s mostly just me, Elin, doing all the design, photography, and day-to-day tasks. However I don't feel as it's just myself as I have a wonderful team behind me, especially my wonderful fiancé and my mother, who help me out at craft events and keep things running smoothly so I can focus on creating and fulfilling orders.
Though I often refer to 'Ethereal Collective' as "we," it’s mostly just me, Elin, doing all the design, photography, and day-to-day tasks. However I don't feel as it's just myself as I have a wonderful team behind me, especially my wonderful fiancé and my mother, who help me out at craft events and keep things running smoothly so I can focus on creating and fulfilling orders.